From the category archives:

Customers

How I Apologize

February 26, 2010

First, I am not presumptuous enough to tell anyone how to apologize, or think I am in any way an expert at it.  I am just pretty good at it, so I thought I would share what I have learned.
So this is how I apologize – your mileage may vary.
1.  Listen. And by that I [...]

Read the full article →

Measuring Social Media. Does it Really Matter?

February 13, 2010

I’m no Social Media pundit – there are thousands of them that describe themselves as such.  Just yesterday I was followed on Twitter by someone who had a bio of “Twitter Marketer Extraordinaire”. I have no clue what that means, but I won’t pay for it.  Won’t follow it either.  It seems like rubbish to [...]

Read the full article →

Social Media – The Double-Edged Sword

January 6, 2010

“Social Media” is amazing in how it lets you meet your customers – on their terms.  It has changed the way business is done.  There is no hiding from your flaws.    Everything is “open”.  Social media is very much the open sourcing of traditional PR and Marketing.
And as powerful as it is – you need [...]

Read the full article →

Why Twitter needs business accounts – and why I will pay for one.

December 20, 2009

I’ve had great success with Twitter – both with finding new people and places and times to talk to them – customers, potential customers – and more importantly talking to customers when they are feeling pain.
I’ve also met great friends – and had great fun along the way.  Twitter is a Petri dish – you [...]

Read the full article →

I support Rackspace – if you have an issue call me. Any time.

December 12, 2009

I’ve tried to keep my job off my blog – for the most part.
But trying to separate who I am from who I work for is silly.
This blog is NOT an official Rackspace property – want to make that clear.  Also want to make it clear that I do NOT want this blog to be [...]

Read the full article →

← Previous Entries