I was really surprised to find out how much of my bandwidth was being stolen. Yes – stolen.
When you hot-link to an image on someone else’s site you are, in effect, stealing their bandwidth.
Last month I had 632 MB of bandwidth stolen from just one server.
Wikipedia defines Hot-Linking as:
Inline linking (also known as hotlinking, leeching, piggy-backing, direct linking, offsite image grabs and bandwidth theft) is the use of a linked object, often an image, from one site into a web page belonging to a second site. The second site is said to have an inline link to the site where the object is located.
Now Hot-Linking in and of itself isn’t always bad. If you link to an image on one of my sites and have a conversation on your site about the image, or at least my initial post about the image, and you give me a trackback, then I consider that fair use – I am getting something in return for you using my image. I’m getting potential traffic to my site. That is a lot different then just stealing data (and bandwidth) from my site.
But if you just re-purpose my image for you own needs you are stealing my bandwidth (not to mention the image).
So what to do about it?
.htaccess. This is a “magic file” that is very powerful – and it can be used to a) prevent hot-linking completely, or b) replace the “stolen” image with one of your choice.
I implemented b).
So if someone hotlinks to any image on my site, the actual image that is displayed on their site is:
This is pretty easy to implement, and you can read more about it here.

{ 5 comments… read them below or add one }
Wow… 632 Mb is quite a lot, especially if your hosting only gives you limited bandwith per month
@Michael Aulia – yes – I had over 13K DVD Cover-art images for my DVD database. Was amazed how many of those were being linked!
Thanks for the info!
Rob,
Nice work on taking the 2) option. It’d be interesting to see how many places the new “Thief” image shows up
.
@Stu – would be cool to find out!
Just make sure that you are allowing some sites to access it. I submitted my articles to a few sites and sometimes they “grab” an image/screenshot from my blog and it’s the “replacement” image that appears lol
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