Viacom sues Google, YouTube for $1 billion – U.S. Business – MSNBC.com

 Well, well.  This is interesting.  Is this the beginning of the end for YouTube?

It certainly will change – it will have to.

NEW YORK – Media conglomerate Viacom Inc. said on Tuesday that it was suing Google Inc. and its Internet video-sharing site YouTube for more than $1 billion over unauthorized use of its programming online.

The lawsuit, the biggest challenge to date to Google’s ambitions to make YouTube into a major vehicle for advertising and entertainment, accuses the Web search leader and its unit of “massive intentional copyright infringement.”

Source: Viacom sues Google, YouTube for $1 billion – U.S. Business – MSNBC.com